Edwards of Conwy

Edwards of Conwy is a Welsh, award winning Master Butcher and Sausage & Pie maker located in the historic World Heritage town of Conwy, North Wales. Working with Edwards’ creative agency, our campaign came to life aiming to increase brand awareness and brand loyalty across Wales.

The campaign was strategically centred around St David’s Day in March, a natural fit for a proud Welsh brand, to maximise on the natural patriotism that surrounds this time of year.

This was a highly visual campaign, which is reflected in the mediums selected to project the message ‘Wherever, Whenever, Always Edwards.’

What we did
TV – ITV & S4C
TV on demand – ITV
Outdoor including 48 sheets & bus rears