Llaeth Y Llan
Llaeth Y Llan are a strong Welsh brand that have been producing superb yoghurt since the ‘80s. They approached us with a view to increase brand awareness and brand loyalty across Wales, so that’s what we did. During the campaign period, we worked in conjunction with Llaeth Y Llan’s creative agency.
The campaign ran for a total of 6 months, with two main bursts; February – St David’s Day and a strategic burst in July to maximise on the seasonal sales trend.
We almost doubled brand awareness for the brand in some areas across Wales during our most recent campaign.
TV – ITV
Outdoor including 48 sheets, 6 sheets & bus rears