Sport Wales

Statistics, results, percentages – sound boring?

Not when you create characters and an animation that reflect the impact sport has on young people throughout Wales.

Available in both Welsh and English, we created a suite of materials for Sport Wales that covered over 80 sets of results from schools and local authorities across Wales.

Along with the results’ infographics, an animation was designed and produced that helps tell the story of the School Sport Survey’s results in a fun and energetic manner.

In total over 100 bespoke illustrations were created.

What we did

Character design
Type design